Perhaps you've had good results with an e-marketing campaign, but you want to reach people in a less-temporary manner or reach people for whom you don't have e-mail addresses. It's time to consider using a high-payoff method: snail-mail direct marketing. When you learn the nuances of this proven process, you'll get much better results than an e-mail-only campaign for many products/services. Over the past two years, Stephen has shifted his business from being a "consultant who speaks" to being CEO of a company with seven different specific revenue streams. In order to promote their growing revenue streams, Stephen and his son, Jason, launched an agressive electronic marketing program using their Web site and electronic newsletters. Yet they recognized they were missing a great opportunity in their 3,500-member mailing list. They went back to using direct mail and doubled their teleseminar registrations. They also use direct mail to sell speaking engagements, public seminars, and consulting engagements. Don't miss this opportunity to increase your income. Join Stephen and Jason Tweed for this interactive discussion of how to use direct mail in coordination with other marketing techniques to grow your business and raise your revenue. 1. Language: English. Narrator: Stephen Tweed. Audio sample: http://samples.audible.de/sp/spnn/000025/sp_spnn_000025_sample.mp3. Digital audiobook in aax.