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Marketing Your Startup: The Inc. Guide to Getti...
9,95 € *
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Let Inc. catapult your company to success. To put a business on the map, nothing beats great marketing. No matter how original your idea or ambitious your dreams, the company will stall without a plan to spread the word, build momentum, and drive sales. But how many entrepreneurs excel at marketing? If you are like most, you are focused on building your product or service...and don't know how to execute a marketing strategy or measure the results. No one is better positioned than Inc. to help you get up to speed fast. For years, Inc. has covered the innovative marketing used by thousands of tiny startups that turned into household names. Now, Marketing Your Startup shares these compelling stories and spotlights strategies for igniting growth, including how: Dollar Shave Club mastered the inexpensive viral video - and rocketed to success Casper combined content marketing, creative branding, and old-fashioned subway ads to convince consumers to buy mattresses a whole new way SoulCycle's obsessive fixation on their brand fueled their rise from spin studio to cultlike fitness sensation Through firsthand insights from founders and helpful how-to guidelines, you'll learn to define your brand, market position, and customers, then unleash the right mix of tactics through the right channels: social media, email and direct mail, content marketing, SEO, media ads, events, guerilla marketing, influencers, cause marketing, and more. Whether you've got a robust budget or you're bootstrapping your way to the top, Marketing Your Startup gives you the tools to launch an empire. 1. Language: English. Narrator: Julie Eickhoff. Audio sample: http://samples.audible.de/bk/adbl/032960/bk_adbl_032960_sample.mp3. Digital audiobook in aax.

Anbieter: Audible
Stand: 19.09.2020
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Online Marketing: The Definitive Beginner's Gui...
9,95 € *
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Does online marketing sounds complicated to you? Or perhaps you already have an idea but you're not entirely sure where to actually start from? I totally get it! There are indeed many different methods of marketing something online, be it a product, service, or business. You are about to discover how to maximize 13 proven online marketing strategies to get more customers and get more exposure (and profits of course) for your brand, business, product, or service. The book Online Marketing is a all-in-one packed beginner's guide, that provides ways and methods to get the most out of your marketing efforts regardless of the strategy you choose. You will be given instructions on how to optimize each one of these strategies and of course their advantages and disadvantages respectively. You will be able to evaluate them and make an informed and educative choice on which one suits better you and your needs. This alone will save you time and energy (and of course money) that would have otherwise be spent on the wrong marketing channels. So, do your research properly, decide and commit on the strategy of your choice and of course keep track of everything so you can later evaluate your return on investment (ROI). Here Is A Quick Preview Of What's Inside....#1 Blogging#2 Article Marketing#3 Podcasting#4 Kindle Marketing#5 E-Mail Marketing#6 Content Marketing#7 Forum Marketing#8 Social Media Marketing#9 Video marketing#10 PPC Advertising#11 Search Engine marketing#12 Press Release Marketing#13 Online Classified Advert Marketing 1. Language: English. Narrator: Steve Peck. Audio sample: http://samples.audible.de/bk/acx0/153200/bk_acx0_153200_sample.mp3. Digital audiobook in aax.

Anbieter: Audible
Stand: 19.09.2020
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The Copywriter's Handbook, Third Edition: A Ste...
9,95 € *
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This is a book for everyone who writes or approves copy: copywriters, account executives, creative directors, freelance writers, advertising managers...even entrepreneurs and brand managers. It reveals dozens of copywriting techniques that can help you write ads, commercials, and direct mail that are clear, persuasive, and get more attention - and sell more products. Among the tips revealed are:Eight headlines that work-and how to use them11 ways to make your copy more readable15 ways to open a sales letterThe nine characteristics of successful print adsHow to build a successful freelance copywriting practice15 techniques to ensure your e-mail marketing message is opened  This thoroughly revised third edition includes all new essential information for mastering copywriting in the Internet era, including advice on Web- and email-based copywriting, multimedia presentations, and Internet research and source documentation, as well as updated resources. Now more indispensable than ever, The Copywriter's Handbook remains the ultimate guide for people who write or work with copy. 1. Language: English. Narrator: Barry Abrams. Audio sample: http://samples.audible.de/bk/tant/014201/bk_tant_014201_sample.mp3. Digital audiobook in aax.

Anbieter: Audible
Stand: 19.09.2020
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The Complete Guide to Copywriting , Hörbuch, Di...
9,95 € *
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This copywriting book contains all the essential elements that must exist in an effective sales letter to pull money or get the call to action you want from prospects. This could be to subscribe to your list, share your content or even buy it now!This book is aimed at starting copywriting students and business owners who want better results through effective copywriting skills and best practices. Especially now that a lot of marketing is going on in social media, email, our websites - writing effective copy is a must to prosper!This is a book for anyone writing or approving copy: copywriters, account managers, creative directors, freelance writers, and advertising managers. Even entrepreneurs and managers of the brand. It reveals dozens of copywriting techniques that can help you write ads, commercials, and direct mail that are clear, persuasive, and get more attention - and sell more products.Sneak peak from the book:Writing Persuasive ContentHow to Spot Good Copy vs Bad CopyWebsite Product CopywritingLanding Page CopywritingEmail MarketingCrafting Effective Email Marketing CopySales Page CopywritingUnderstanding Your ProspectsHeadline EssentialsTypes of HeadlinesSubheadings/Sub-HeadlineCopywriting Mistakes to AvoidHow to Become a Well-Paid CopywriterAnd much more...Take action right away to write better content. Improve your copywriting skills so you can maximize your conversions by downloading this book. 1. Language: English. Narrator: Sam Slydell. Audio sample: http://samples.audible.de/bk/acx0/168351/bk_acx0_168351_sample.mp3. Digital audiobook in aax.

Anbieter: Audible
Stand: 19.09.2020
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Find a Husband After 35 Using What I Learned at...
9,95 € *
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A Harvard MBA shares her revolutionary program for using marketing tactics to find a husband after age 35. This is "Marriage 911"! For many single women over the age of 35, the rules for finding the right mate have changed. There are fewer eligible men and fewer opportunities to meet them. Now successful dating coach Rachel Greenwald shares her proven 15-step action program (simply referred to as "The Program") based on the marketing tactics she learned at Harvard Business School. These innovative tactics will empower any woman to find a husband quickly and efficiently - and not just any husband: a wonderful husband. In her bold, no-nonsense style, Greenwald tells women how to package their assets, develop a personal brand, leverage niche marketing, use direct mail and telemarketing to get the word out, establish a husband-hunting budget, and hold quarterly performance reviews to assess the results. She also shows women how to use these strategies in the new world of online dating and how to avoid common pitfalls. Greenwald's 15 steps form an incredibly unique and effective plan for a woman who wants to jumpstart her dating life and enrich her portfolio of potential husbands. Learn the answers to the following questions: What are the unique dating issues for women after 35 and how do I handle them? What are the small decisions I make daily that have an impact on my chances of meeting men? What is the "Date/Sex Rule"? What is the one thing I should never say to a man on a first date? 1. Language: English. Narrator: Rachel Greenwald. Audio sample: http://samples.audible.de/bk/rand/000318/bk_rand_000318_sample.mp3. Digital audiobook in aax.

Anbieter: Audible
Stand: 19.09.2020
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How to Be a Rainmaker: Unexpected Rules for Bus...
9,95 € *
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In How to Be a Rainmaker: Unexpected Rules for Business and Personal Success, best-selling author and renowned marketing consultant Jeffrey Fox reveals the myth-busting, convention-blasting strategies, techniques, and ideas used by today's most successful men and women across the job spectrum to grab customers, generate cash, and distinguish themselves as superstars in their fields. In these 12 information-packed sessions in How to Be a Rainmaker, you'll discover: How to burn your brand onto peoples' imaginations. 13 steps to leaving a compelling voice mail message. The "magic" time and place to hold a client meeting. Three things NOT to do when you're traveling on business. The message your marketing must always communicate. The disastrous response to a market slowdown that's also the most common. One thing you should always have in a headline. "Bad" words you should never use in advertising. The truth about the customer always being right. Remarkably easy ways for you to gain the critical edge. And so much more! Rainmakers are men and women who are out there every day getting it done: bettering their organizations and businesses, enjoying their jobs, moving up, making great money, and giving themselves and their families the life they always dreamed of. These rules are how they do it. Learn how to be a rainmaker, and you're guaranteed to make that critical leap from merely good to truly great and to reap all of the fantastic personal, professional, and financial rewards that go along with it! 1. Language: English. Narrator: Jeffrey Fox. Audio sample: http://samples.audible.de/bk/ntgl/000131/bk_ntgl_000131_sample.mp3. Digital audiobook in aax.

Anbieter: Audible
Stand: 19.09.2020
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The White Company, For the Love of White
23,33 € *
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"Chrissie Rucker OBE, started The White Company in 1994, when, unable to find well-designed, beautiful-quality white bed linens, that were also affordable, she decided to invest her £6,000 savings to produce them. The first The White Company collection offered a small range of essentials for the home that included everything from high-quality bed linen, bedspreads, pillows and duvets to luxury towels, bathrobes, china and table linen - all in simple, classic white. Today, what began life as a small 12-page mail-order brochure has become one of the UK's fastest-growing multi-channel retailers and a trusted British lifestyle brand. The range has grown enormously and now also offers home accessories, fragrance, furniture, clothing, nightwear and children's wear. Throughout, The White Company has adhered to its core values, championed by Chrissie: a passion for white, great design and fantastic quality that is still affordable. 'We are obsessive about the details, and believe that beautiful things should be loved and used every day,' says Chrissie. When Chrissie started The White Company, she did every job herself: answering the phone, packing boxes, running the warehouse, buying the product, allocating the stock, producing the brochure, marketing and even the accounts and HR work. The result? There isn't an area of the business Chrissie hasn't been involved in or understood what challenges it can bring. Today, Chrissie's vision and passion for The White Company remains at the heart of the business, and she is

Anbieter: buecher
Stand: 19.09.2020
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The White Company, For the Love of White
23,33 € *
ggf. zzgl. Versand

"Chrissie Rucker OBE, started The White Company in 1994, when, unable to find well-designed, beautiful-quality white bed linens, that were also affordable, she decided to invest her £6,000 savings to produce them. The first The White Company collection offered a small range of essentials for the home that included everything from high-quality bed linen, bedspreads, pillows and duvets to luxury towels, bathrobes, china and table linen - all in simple, classic white. Today, what began life as a small 12-page mail-order brochure has become one of the UK's fastest-growing multi-channel retailers and a trusted British lifestyle brand. The range has grown enormously and now also offers home accessories, fragrance, furniture, clothing, nightwear and children's wear. Throughout, The White Company has adhered to its core values, championed by Chrissie: a passion for white, great design and fantastic quality that is still affordable. 'We are obsessive about the details, and believe that beautiful things should be loved and used every day,' says Chrissie. When Chrissie started The White Company, she did every job herself: answering the phone, packing boxes, running the warehouse, buying the product, allocating the stock, producing the brochure, marketing and even the accounts and HR work. The result? There isn't an area of the business Chrissie hasn't been involved in or understood what challenges it can bring. Today, Chrissie's vision and passion for The White Company remains at the heart of the business, and she is

Anbieter: buecher
Stand: 19.09.2020
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New Media Marketing
39,00 € *
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High Quality Content by WIKIPEDIA articles! New Media Marketing is a relatively new concept used by businesses in developing an online community, which allows satisfied customers to congregate and extol the virtues of a particular brand. In most cases, the online community includes mechanisms such as blogs, podcasts, message boards, and product reviews, all of which contribute to a transparent forum to post praises, criticisms, questions, and suggestions. One of the primary arguments to promote New Media Marketing is the premise that traditional advertising is losing its influence on consumers. Backed by statistical evidence demonstrating a growing trend of consumers making purchasing decisions off Internet research and referrals. These advocates strongly adhere to the notion that consumers are more inclined to believe feedback from like-minded peers than corporate marketing verbiage dispersed through traditional television, radio, direct mail, or newspaper advertising.

Anbieter: Dodax
Stand: 19.09.2020
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